IDC Issues Two Reports on Enterprise Mobile Apps Development

IDC Issues Two Reports on Enterprise Mobile Apps Development

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International Data Corporation has published two 2016 IDC MarketScape reports evaluating the enterprise mobile app development platform capabilities and strategies of the largest, enterprise-focused, integrated platform vendors. IDC MarketScape vendor analysis reports utilize a rigorous scoring methodology that produces a definitive assessment of each vendor's current market capabilities and strategies for competing in the future.

The report IDC MarketScape: Worldwide Enterprise Mobile Application Development Platform 2016 Vendor Assessment - B2C Apps Alignment, profiled ten vendors, naming IBM, Kony, Salesforce, and SAP as Leaders. In the report considering B2E Apps Alignment they also assessed and profiled ten vendors, naming IBM, Kony, Oracle, Salesforce, and SAP as Leaders.

"While enterprise mobile app development platforms are used for both business-to-consumer (B2C) and business-to-employee (B2E) app development, this research reveals vendors whose capabilities and strategies are focused on what matters most to enterprises in each use case," said Denise Lund, research director, Enterprise Mobility research.

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

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