CES: New TV From Sony Has a Screen That Acts as a Speaker

CES: New TV From Sony Has a Screen That Acts as a Speaker

Foto: Sony

Sony unveiled a new product that's creating a bit of buzz at the annual CES industry gathering in Las Vegas, according to Bloomberg. XBR-A1E Bravia 4K is the electronics maker's first commercial foray into the niche market for televisions that use OLED, or organic light-emitting diode, technology.

While the vivid, power-sipping screens have found their way onto smartphones, the cost of making them has so far limited their appeal for TVs. Only LG has made a serious effort to sell OLED TVs, while Panasonic also unveiled an OLED TV at this year's CES.

What's different about Sony's new A1E TV, however, is that the screen doubles as a speaker. By vibrating the display itself, Sony said it will be able to offer the "perfect unification of picture and sound unattainable by conventional TVs." This is possible because OLED screens don't require a backlight, according to the Tokyo-based company.

While Sony didn't announce pricing or a sale date for its new flagship TV, it's a rare glimmer of innovation for a company that once embodied cutting-edge audio-visual design and technology. The new OLED could help the company get some of that shine back.

More from category

Wearables Shipments Will Reach 2.3 Million Units in CEE by 2018

Wearables Shipments Will Reach 2.3 Million Units in CEE by 2018

23 Mar 2017 comment

The Central and Eastern European (CEE) wearables market reached a record volume of 1.6 million units in 2016, reflecting 33.8% growth year on year. In the fourth quarter of the year (4Q16) 581,000 units were shipped, which translated to 29.4% growth, according to data from the Worldwide Quarterly Wearable Device Tracker published by IDC.

First Dry Process Office Papermaking System Comes to Europe

First Dry Process Office Papermaking System Comes to Europe

22 Mar 2017 comment

Epson has unveiled many new products at CeBIT in Hannover, but one of the most exciting is PaperLab, the world's first dry process compact office papermaking system that was presented for the first time in Europe.

The First Full Scale Passenger Hyperloop Capsule is Being Built

The First Full Scale Passenger Hyperloop Capsule is Being Built

21 Mar 2017 comment

Hyperloop Transportation Technologies (HTT) has begun construction of the world’s first full scale Passenger Hyperloop Capsule. This first capsule is the culmination of over three years and thousands of hours of design, research, and analysis.