MVNO Subscriber Revenue to Exceed $50 Billion Globally in 2030

A new study by Juniper Research has found that global Mobile Virtual Network Operator (MVNO) subscriber revenue will reach over $54 billion in 2030. This is a growth of 14% from $47 billion in 2026. The report predicted that MVNO launches by new enterprises will drive growth.

However, growth will be restrained by trends such as the acquisition of existing MVNOs by mobile network operators. The report found that as MVNOs have limited control over wholesale costs and network quality, successful MVNOs focus heavily on delivering a high-quality customer experience. New entrants must be able to deliver personalised engagement and effective customer service to attract customers and reduce churn.

Therefore, when considering an MVNO in a Box platform, enterprises must evaluate the platform’s capabilities beyond basic connectivity deployment. MVNO in a Box platforms that offer the most comprehensive customer service capabilities to enterprises will be those best positioned to capitalise on this growth in MVNO subscriber revenue.

 “As MVNOs become increasingly easy to launch, new entrants will struggle to compete on unique selling points alone. Alongside quality connectivity, a seamless customer experience backed by data analytics and personalised customer journeys will be critical,” commented Alex Webb, Senior Research Analyst at Juniper Research.