Subscription Economy to Be Worth Almost $1 Trillion by 2028
A new study by Juniper Research found that by 2028, subscription economy revenue will reach $996 billion, up from $593 billion in 2024; a substantial rise of 68%.
Unit shipments for the global personal computing devices market, comprised of traditional PCs, Tablets, and Workstations, is expected to contract by 3.9% in 2018, according to IDC.
This decline is expected to continue throughout the forecast period as the market shrinks to 383.6 million units shipped in 2022 with a five-year compound annual growth rate (CAGR) of -1.5%. Despite the decline in overall shipment volume, the market is expected to grow 3.6% in terms of dollar value to $237.3 billion in 2018, fueled by 2-in-1s (detachable tablets and convertible notebooks), ultraslim notebooks, and even desktops, particularly ones used for gaming.
"Although average time spent on a PC has declined substantially in the past few years, the need for better designs and greater performance has continued to grow," said Jitesh Ubrani, senior research analyst with IDC's Quarterly Personal Computing Device Tracker. "The market for gaming PCs provides a much needed uplift in the short term and beyond that we still anticipate the need for performance-oriented machines that cater to designers, AR/VR related tasks, and even to creators that are part of the YouTube generation.
Among the various form factors, desktop PCs are expected to see a CAGR of -2.7% as most of these devices are destined for the commercial market where lengthy refresh cycles and saturation are contributing to a steady decline in shipments. Slate tablets, along with traditional notebooks and mobile workstations, share a similar outlook with five-year CAGRs of -5.3% and -9.1% respectively. Meanwhile, ultraslim notebooks and 2-in-1 devices share a much more positive outlook as the categories are forecast to achieve CAGRs of 7.8% and 9.3% respectively.
Personal Computing Device Forecast, 2018-2022 (shipments in millions) | |||||
Product Category | 2018 Shipments | 2018 Share | 2022 Shipments | 2022 Share | 2018-2022 CAGR |
Desktop + DT & Datacenter Workstation | 94.4 | 23.2% | 84.5 | 22.0% | -2.7% |
Notebook + Mobile Workstation | 162.3 | 39.9% | 165.0 | 43.0% | 0.4% |
Detachable Tablet | 22.5 | 5.5% | 31.4 | 8.2% | 8.7% |
Slate Tablet | 127.8 | 31.4% | 102.8 | 26.8% | -5.3% |
Grand Total | 407.0 | 100.0% | 383.6 | 100.0% | -1.5% |
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Traditional PC | 256.7 | 63.1% | 249.5 | 65.0% | -0.7% |
Traditional PC + Detachable | 279.2 | 68.6% | 280.8 | 73.2% | 0.1% |
Total Tablet (Slate + Detachable) | 150.3 | 36.9% | 134.1 | 35.0% | -2.8% |