Apple Announces March 25 Event to Unveil Video and News Services

Apple Announces March 25 Event to Unveil Video and News Services

Foto: Depositphotos

Apple announced an event March 25 where the iPhone maker is expected to introduce an original video programming service and a new premium magazine subscription plan, according to Bloomberg. The company pitched the event with the tagline “It’s show time.”

The video service, which is designed to rival offerings from Netflix and Amazon, will couple Apple-developed or funded TV shows and movies with the ability to subscribe to content from providers like Starz. The new offerings will contribute to Apple’s services segment, which is growing in revenue and importance as consumers hold onto smartphones, such as the company’s signature device, for longer before buying replacements. Apple’s services business is on pace to generate $50 billion per year by 2021, the company has said.

The magazine subscription service will be integrated into the existing Apple News app and is based on the company’s acquisition of Texture last year. The product will come as part of an iPhone and iPad software update called iOS 12.2. The company also plans an update to Apple Pay in iOS 12.2, which will lay the groundwork to support a new partnership on a credit card with Goldman Sachs.

More from category

TransferWise Valued at $3.5 Billion in Secondary Offering

TransferWise Valued at $3.5 Billion in Secondary Offering

26 May 2019 comment

TransferWise leapfrogged fintech startups, more than doubling its valuation to $3.5 billion in a fundraising round that pushes back the need for an initial public offering, according to Bloomberg.

Huawei Says No More Walls

Huawei Says No More Walls

26 May 2019 comment

Huawei deputy chairman Ken Hu spoke in Germany at the Potsdam Conference of National Security.

Apple Accused of Selling iTunes Customers' Listening Data

Apple Accused of Selling iTunes Customers' Listening Data

25 May 2019 comment

Apple was sued by customers who claim the company is unlawfully disclosing and selling information about people’s iTunes purchases as well as their personal data, according to Bloomberg.