Ericsson has signed an exclusive multi-year contract with FOX Networks Group Middle East to provide playout, media management and global distribution services for three new HD channels. The new channels, FOX Crime, FOX Life and FOX Rewayat, launched last month and are broadcast 24 hours a day from Ericsson’s broadcast and media services hub in Abu Dhabi.
FOX Crime is the Middle East’s first entertainment channel dedicated to crime and investigation and will feature the best drama and reality programming in the genre; while FOX Life will offer an eclectic mix of travel, food, home, and wellness programs tailored to a Middle East audience. FOX Rewayat is FOX Network’s first ever Arabic language channel and will be home to feel-good love stories, hard-hitting drama, and everything in-between.
As part of the deal, Ericsson will encode the channels for distribution across FOX’s global affiliate network from its broadcast and media services hubs in Abu Dhabi and Hilversum, using Ericsson’s secure internet distribution platform.
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