Microsoft made a new step forward in an ongoing battle with Google for AI supremacy. The software giant previewed Copilot, a new feature to integrate the AI with its 365 Office suite.
The feature is currently being tested with select corporate customers and has been built on AI software called large language models (LLMs), which has been developed in recent years to be capable of understanding and responding to the text. Through Copilot, Microsoft said users of its popular business apps including Word, PowerPoint, and Excel will benefit from an entirely new experience, using AI to generate drafts of documents, emails, presentations, and even chats.
For example, by using the feature on Microsoft Word, users communicate with Copilot on a sidebar and it will then write, edit, summarise, and create a document based on text prompts. Naturally, users retain the ability to keep, modify or discard what is written. Microsoft claims this could save hours in writing, sourcing, and editing time. Copilot is powered by GPT-4, the latest upgrade to ChatGPT by OpenAI, a developer Microsoft has invested billions in to propel AI-based products into the mainstream.
Interestingly, the company made a point of announcing Copilot had been built with existing commitments to data security and privacy and was grounded in AI principles and responsible standards involving decades of research. This comes in the same week the spotlight fell on Microsoft’s attitude towards ethical AI after it emerged it had sacked its entire team focused on the field during a recent round of cuts. Also this week, Google, which is emerging as Microsoft’s main rival in the segment, launched AI assistant Claude, an apparent competitor to ChatGPT. Separately, it also announced the integration of AI features in its own suite of business offerings including Docs and Gmail.
AgentOS is Infobip’s response to a phase in which agents are becoming an important tool for process automation and customer communication. Krešo Žmak says the market is still at an early stage, but clients are moving away from AI for the sake of innovation and towards measurable results. The next challenge will be controlling costs, user experience, and the nondeterministic nature of agentic systems.
Telecom operators approach AI from two directions: as providers of infrastructure for the digital transformation of other industries and as organisations embedding AI into their own processes. A1 Hrvatska has moved from prototypes to concrete products, from customer support to sovereign European cloud services. Daniel Šimić says workforce profiles are also changing, with fast learning, customer understanding and adaptability becoming more important.
Burra was created as a platform for consolidating IT services companies in Southeast Europe, with a commercial focus on Western Europe and the United States. Its first members, Devōt, Tacta and CoreLine, continue to run their existing businesses while integration is planned gradually, primarily through new projects. Sven Marušić says the aim is not to turn founders into corporate employees, but to build a larger organisation in which they remain shareholders and drivers of growth.
