Wearable Device Shipments Slow in 1Q18

Wearable Device Shipments Slow in 1Q18

Foto: Shutterstock

Worldwide shipments of wearable devices grew 1.2% during the first quarter of 2018 (1Q18) as shipments reached 25.1 million units according IDC. Growth for the market was far lower than the 18% year-over-year growth one year ago largely due to the 9.2% decline in shipments of basic wearables. During the same period, higher priced smart wearables from the likes of Apple, Fitbit, and numerous fashion brands grew 28.4% as consumer preferences continued to shift towards smarter devices.

Outside of watches and wrist bands, which accounted for 95% of the shipments during the quarter, sensor-laden clothing grew 58.6% year over year. Though the majority of these were step-counting shoes, the list of brands offering shirts, shorts ,and other clothing items with fitness tracking fuctionality similar to the wearables that have been on the market for years, continues to grow. Some even offer users a discreet way to partake in non-fitness related exercises.

Apple Watch shipments grew 13.5% over the previous year as the launch of a cellular connected Watch entered additional markets. Xiaomi captured the second position with 14.8% share of unit shipments. Despite a decline of 28.1%, Fitbit ranked third during the quarter. Utilizing the Honor brand to cater to a younger audience, and the Huawei brand to cater to a more demanding audience, has worked quite well as Huawei managed to capture the fourth position during the quarter. Garmin rounded out the top five list with 5% share, up slightly from its 4.6% share a year ago.

Top 5 Companies by Volume, Share, and Growth, 1Q18 (shipments in millions)

Company

1Q18 Shipment

1Q18 Share

1Q17 Volume

1Q17 Share

Y-O-Y Change

1. Apple

4.0

16.1%

3.6

14.3%

13.5%

2. Xiaomi

3.7

14.8%

3.6

14.6%

2.3%

3. Fitbit

2.2

8.7%

3.0

12.2%

-28.1%

4. Huawei

1.3

5.2%

0.5

2.1%

147.0%

5. Garmin

1.3

5.0%

1.1

4.6%

9.1%

Others

12.6

50.3%

12.9

52.1%

-2.3%

Total

25.1

100.0%

24.8

100.0%

1.2%

More from category

Security Appliance Market Had Double-Digit Growth in 1Q18

Security Appliance Market Had Double-Digit Growth in 1Q18

22 Jun 2018 comment

According to IDC, the total security appliance market saw positive growth in both vendor revenue and unit shipments for the first quarter of 2018 (1Q18).

IoT Connections Will Grow 140 Percent to Hit 50 Billion by 2022

IoT Connections Will Grow 140 Percent to Hit 50 Billion by 2022

21 Jun 2018 comment

New data from Juniper Research has revealed that the total number of connected IoT sensors and devices is set to exceed 50 billion by 2022, up from an estimated 21 billion in 2018.

EMEA External Storage Market Returns to Explosive Growth

EMEA External Storage Market Returns to Explosive Growth

21 Jun 2018 comment

The total EMEA external storage systems value increased almost by 24% in dollars in the first quarter of 2018 (+7.4% in euros), according to IDC.