Soft POS Transactions to Accelerate by 2,150 Percent in Value by 2030

A new study from Juniper Research has found that the global soft POS transaction value in 2030 will reach $540 billion, up from $23.9 billion in 2025. This swift progression will be driven by soft POS’s ability to democratize access to digital payments for micro and small businesses as they transition away from using cash payments. 

Juniper Research believes Apple’s support for soft POS, alongside the global surge in digital wallet and smartphone adoption, will transform the POS ecosystem, allowing card payments to accelerate the displacement of cash. The research identified that Soft POS offers more than just payment acceptance; it provides efficiency by enabling businesses to streamline routine tasks and focus on meeting customer demands.

To remain competitive against leading vendors, including PayPal and Square, alternative soft POS vendors must integrate with POS software to unlock tools for inventory management, sales analytics, and loyalty programs. To capitalize on the shift toward small businesses adopting Soft POS, vendors must focus on affordability and value-added features, driving business growth to meet evolving consumer demands.

“Bundled POS software reduces financial barriers, making advanced technology more accessible and helping businesses scale efficiently. In a competitive market, providers must partner with third-party vendors that offer modular integration packages to address diverse business needs and stay ahead of competitors,” explained research Author Daniel Bedford.