LG will introduce the first of a suite of AI technologies for its smartphones at this year’s Mobile World Congress in Barcelona. The new technology will be featured in the 2018 version of the V30, LG’s flagship smartphone.
The company spent more than a year researching how AI should be implemented in smartphones. This research focused primarily on making AI-based solutions with the objective to deliver a unique and more intuitive user experience, focusing on the camera and voice recognition. The result is a suite of AI technologies that is aligned closely with the needs and usage behavior of today’s users.
On top of camera features, Vision AI automatically analyzes objects and recommends the best shooting mode from among eight modes: portrait, food, pet, landscape, city, flower, sunrise, and sunset. The angle of view, color, reflections, backlighting, and saturation levels are all taken into consideration as the phone analyzes images in its database to determine what the camera is focusing on in order to recommend the best setting.
LG collaborated with a partner in image recognition to analyze over a 100 million images in order to develop the phone’s image recognition algorithms. Over one thousand unique image categories were created for more accurate image analysis, resulting in better shooting mode recommendations.
Another feature of Vision AI provides shopping advice through smart image recognition. By simply pointing the camera at an object, it can automatically scan QR codes, initiate an image search or provide shopping options including where to purchase the item for the lowest price and other similar products that the customer might find of interest.
Another new feature is Voice AI that allows users to run apps and change settings through voice commands alone. Working alongside Google Assistant, the 32 LG-exclusive Voice AI commands, up from 23 commands in 2017, Voice AI eliminates the need to search through menu options and allows for direct selection of specific functions.
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