HP Announces Partner and Customer Relief Initiatives

HP announced a variety of relief initiatives aimed at arming its global channel partner community to effectively navigate the operational and financial challenges associated with COVID-19. In addition to providing a variety of financing and leasing options for end customers, the company will offer short-term, market and country-specific incentives for channel partners. Offers will vary by geography and are dependent on partner eligibility.

In addition, HP has implemented a more predictable, flat-rate incentive program and relaxed compensation models to allow for more partner flexibility with linearity while extending deadlines for submission of proof of performance and reporting. The specific changes will be communicated to channel partners by HP market and country teams.

“As a global company, we understand the importance of acting globally while executing at the local level. Rather than taking a one-size fits all approach, we are taking a customized approach specific to the unique and evolving dynamics at the market and country level, depending on a variety of factors,“ said Christoph Schell, Chief Commercial Officer, HP.

In cooperation with its finance partners, HP’s Integrated Financial Solutions group is offering a variety of financial and asset lifecycle options, including deferred/reduced payments until 2021, short term rentals and cash infusion for customer-owned HP devices through a sale leaseback program. Qualified customers can convert existing, owned workplace assets into a payment solution or acquire technology with reduced payments for the remainder of 2020 to alleviate temporary cash flow challenges. Customers can also take advantage of a delayed payment structure or enroll in a PC rental program, available on equipment contracts for a period of 12 months.