CES 2026: Bosch to Unveil Cockpit Innovations in Las Vegas

At one of the world’s leading electronics trade fairs, CES 2026 in Las Vegas, Bosch will unveil its new AI extension platform for the automotive industry. It is an AI-enabled high-performance computing unit for realizing an AI-powered cockpit.

The automotive industry is undergoing a fundamental transformation, with software, and especially AI, becoming a core component of the future driving and in-cabin experience. Bosch is a pioneer in this field, and the company stated it is taking a decisive step forward in bringing AI into the vehicle, turning the cockpit into an intelligent and proactive companion.

With an AI-powered cockpit, the vehicle is transforming from a simple means of transport into an intelligent, self-learning partner that understands the driver’s routines, preferences, and context. Features of Bosch’s AI-powered cockpit include an AI voice assistant that anticipates needs, comprehensive scene understanding of the vehicle interior, precise navigation, and extensive entertainment options.

“Bosch’s new AI-powered cockpit enables both drivers and car manufacturers to fully leverage the capabilities of modern automotive software. Thanks to the ‘AI extension platform,’ new functions can be implemented in the vehicle much faster in the future,” says Markus Heyn, member of the board of management of Bosch and chairman of Bosch Mobility.

Bosch sees a significant and growing market for such AI cockpits. Various market research institutes predict that the market for AI-enabled in-vehicle infotainment (IVI) solutions will reach a volume of approximately €17 billion by 2030. Bosch aims to participate in this market. The company expects sales of over €2 billion with such IVI solutions by the end of the decade and strives for a leading position among the top three providers.

A key application of this is turning unproductive downtime in the car into productive work time. Together with Microsoft, Bosch is transforming the car into a mobile office without compromising on driver safety. By integrating Microsoft Foundry and specialized features for the cockpit, the solution provides seamless access to the Microsoft 365 productivity suite.

Bosch’s new “AI extension platform” allows today's vehicles to be quickly and easily retrofitted without changes to existing hardware or system architecture. At its core, the platform leverages the powerful “NVIDIA DRIVE AGX Orin system-on-chip” (SoC), which forms the foundation for complex AI applications in the cockpit. It builds on the industry-standard “NVIDIA CUDA” platform, allowing automakers to easily integrate their own AI models and agents. Offering 150 to 200 tera operations per second (TOPS) of additional compute power, the compact unit connects via simple power and Ethernet interfaces and is supported by flexible active air or liquid cooling options.

To accelerate the development and deployment of AI features, Bosch also utilizes NVIDIA’s software suites. This enables seamless integration of advanced in-cabin applications such as real-time sensor processing and vision-language models (VLMs). In addition, core reasoning and speech capabilities powered by “NVIDIA Nemotron models” deliver contextual understanding, multi-step reasoning, and natural, conversational user interactions. Furthermore, using Microsoft Foundry, Bosch designs and manages the in-vehicle AI, ensuring a scalable, always up-to-date AI assistant experience in the cockpit.