Smart Vacuum Market Grew 20.5 Percent in 2Q25

The global smart vacuum market recorded shipments of 6.17 million units in the second quarter of 2025, reflecting a 20.5% year-over-year increase, according to IDC. “Smart vacuum vendors have increasingly prioritized international expansion, with a strong emphasis on premium product development and innovation,” said Claire Zhao, Senior Analyst at IDC China.

“In addition to smart vacuums, leading manufacturers are broadening their portfolios to include a wider range of robotic cleaning solutions and traditional home appliances,” added Zhao. “Market concentration continues to rise, with top vendors capturing a growing share of global shipments. The recent entry of new players, such as DJI, underscores the intensifying competition in this space. Despite this, global penetration remains relatively low, particularly in emerging markets, where significant growth opportunities remain. IDC anticipates continued momentum in the sector, driven by advancements in AI and the integration of robotic features such as articulated arms.”

“Pricing diversity has improved significantly in recent quarters,” said Jitesh Ubrani, Research Manager at IDC. “Entry-level models are now available for a few hundred dollars, making smart vacuums more accessible to a broader consumer base. At the same time, premium models—featuring advanced AI, robotic appendages, and enhanced mopping capabilities—are approaching the $3,000 mark. Consumers in mature markets continue to find value in these high-end offerings, particularly when compared to the rising cost of manual labor.”

“Vendors are also shifting from a volume-driven approach to one focused on ecosystem development and brand differentiation,” continued Ubrani. “This includes tighter integration with smart home platforms, exclusive retail partnerships, and a stronger emphasis on post-purchase services—all of which are helping brands build long-term customer loyalty and recurring revenue in an increasingly competitive market.”