GSMA Regrets that Ericsson Won't Exhibit at MWC 2020

GSMA Regrets that Ericsson Won't Exhibit at MWC 2020
Dražen Tomić - Tomich Productions

The GSMA said that the association regrets to see Ericsson’s decision not to attend MWC Barcelona this year as they are an important player in their ecosystem. In a public statement, they said that they respect Ericsson's decision and are reassured by their commitment that they will be at MWC Barcelona 2021 in full force and our rebook trends for next year’s event remain high.

"Ericsson’s cancellation will have some impact on our presence at this time and will potentially have further impact," the GSMA said. The association underscored that they will continue to monitor and assess the potential impact of the Coronavirus on MWC Barcelona 2020 as the health and safety of exhibitors, attendees and staff are of paramount importance. "MWC Barcelona 24-27 February 2020, will proceed as planned, across all venues at Fira Gran Via Fira Montjuïc and La Farga L’Hospitalet, including YoMo and Four Years From Now (4YFN).

The GSMA said it is in contact with exhibitor companies and is discussing preparedness measures being put in place. "It is reassuring to know that colleagues around the world are taking active measures to contain and lessen any further spread of the virus. These measures include not only adhering to advice from the WHO and other health authorities, by respecting travel restrictions where they exist but also by arriving early in Spain to allow time for self-quarantine, ensuring access to masks and replacing attendees from high-risk countries with local European-based colleagues and representatives.